Hitsville Reverb Chambers
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Unlock the magic above Hitsville U.S.A.
Hitsville Reverb Chambers gives you the glorious sound of the attic reverb chambers that shaped the Motown Sound.
*Use of artist names does not constitute official endorsement of Hitsville Reverb Chambers software.
Available only from Universal Audio, Hitsville Reverb Chambers gives your recordings the soulful ambience of these hallowed spaces, as used by the producers of Marvin Gaye, Stevie Wonder, and The Supremes.*
Get instant “Motown Sound” from the attic reverb chambers above the legendary Hitsville U.S.A. studio
Dial in rich-sounding ambience using two different custom-built chambers
Add iconic reverb to vocals, drums, and more quickly with simple controls
Reposition mics in realtime using UA's Dynamic Room Modeling
Ways to Buy
Buy for your Apollo interface/UAD hardware or get with UAD Spark on subscription.
Buy for Apollo and UAD- •Buy once — no subscription required
- •Runs in realtime with Apollo on Mac and Windows
- •UAD Spark native version included
- •Requires Apollo or UAD hardware
Get with UAD Spark3 Months for 99¢- •Subscribe and save
- •Runs natively on Mac and Windows
- •An evolving collection of UAD plug-ins & instruments
- •No UA hardware required
TAKE A LISTEN
Get the Sound of a Historic Reverb
The two reverb chambers built into Hitsville’s attics were essential to Motown’s exciting sound. Universal Audio completely captured their distinct character — with help from the original Motown engineers who built them — so you can put yourself inside these legendary spaces.
Shape Ambience with Simple Controls
Quickly get jaw-dropping reverb effects using Hitsville Reverb Chambers easy-to-use controls, including distinct speaker and mic selections in each chamber, to make your vocals, handclaps, tambourines, and triangles soar.
Reposition Mics with Dynamic Room Modeling
Go far beyond retro and get genre‑defying ambience by moving the chamber mics in realtime for presence and detail beyond the original hit‑making positions.
UAD Quick Tips
Learn how Hitsville Reverb Chambers adds soulful ambience to vocals, drums, horns, and more.
“Hitsville Reverb Chambers adds real-sounding ambience. It’s hard not to smile when you hear the extra life these iconic chambers give to your tracks.”
– Romesh Dodangoda (Motorhead, Bring Me The Horizon)
“A perfect alternative to the darker sound of the Capitol Chambers plug-in, Hitsville is short and tight, with clear, early reflections.”
– Joe Chiccarelli (Jason Mraz, Beck, The Strokes, Morrissey)Customer Reviews
J. Reed
November 18, 2022
Amazing
This reverb is amazing, nothing else like it. I also love the info it gives you about the different chambers, mics, speakers and history.
Read MoreB. Epps
November 15, 2022
My new favorite reverbs!
This plugin sounds Fantastic, with a capital F!
Read Morep. castelluzzo
November 15, 2022
Best ITB reverb I’ve ever heard.
I’m an analog reverb purist. I’ve never heard a digital reverb that has so much mojo. This reverb kicks ass. The capitol...
Read MoreW. Shanks
November 14, 2022
Motown’s chambers resurrected after 50 years
The attics above Hitsville U.S.A. have been hiding sonic treasure for 50 years, and it took Universal Audio to rediscover and recreate their chamber magic. Made through extensive research...
Read MoreD. Marais
November 8, 2022
Sound is just phenomenal
This is just the old-school, funky, spacious reverb I was looking for. It's truly beautiful, with stunning reflections and a tail that is smooth and dreamy. Congrats to the UA wizards!...
Read More.
November 8, 2022
Used on a mix
It's dope, you think you've heard all that ITB revebrs have to offer? Get this and expect your expectations to be blown out of the water!...
Read More -
Customer Reviews
Hitsville Reverb Chambers
J. Reed
Amazing
This reverb is amazing, nothing else like it. I also love the info it gives you about the different chambers, mics, speakers and history.
B. Epps
My new favorite reverbs!
This plugin sounds Fantastic, with a capital F!
p. castelluzzo
Best ITB reverb I’ve ever heard.
I’m an analog reverb purist. I’ve never heard a digital reverb that has so much mojo. This reverb kicks ass. The capitol chambers plug was a fun idea but I don’t see myself using it ever. This one has already landed on three mixes. It’s good from the get go. Tails sing, sits in mixes amazingly, adds character to vocals incredibly, and creates a mysterious depth to anything that goes through it. An amazing tool and I want to thank the team at UAD and Motown for creating such an amazing tool that will change the sound of music from here on out. Respect.
W. Shanks
Motown’s chambers resurrected after 50 years
The attics above Hitsville U.S.A. have been hiding sonic treasure for 50 years, and it took Universal Audio to rediscover and recreate their chamber magic. Made through extensive research and recreation of the original setups with direction from Hitsville’s unsung technical engineering alumni legends Mike McLean and John Windt, and recording engineers Bob Olhsson, Ken Sands and Russ Terrana. Deepest gratitude to Esther Gordy and Robin Terry for their dedication in preserving Hitsville as the Motown Museum. Be sure read the plug-in manual for a deep-dive into the making of this unique creative tool.
D. Marais
Sound is just phenomenal
This is just the old-school, funky, spacious reverb I was looking for. It's truly beautiful, with stunning reflections and a tail that is smooth and dreamy. Congrats to the UA wizards! Stunning emulation.
UAD User
Used on a mix
It's dope, you think you've heard all that ITB revebrs have to offer? Get this and expect your expectations to be blown out of the water!
